The

DAMN Plan

App

Take control of your business’s cash flow, growth, and sustainability—on your terms. Designed for those who don’t love crunching numbers but want a solid financial foundation.

The DAMN Plan® App. The Business Planning App Made for Real Entrepreneurs

Running a business without a cash flow plan is like driving without a map—risky and exhausting. As a seasoned business developer with 30+ years of experience, I know that success starts with planning by the numbers. Yet most entrepreneurs don’t have a plan for cash flow or a strategy to pay themselves consistently.

The DAMN Plan® App flips the traditional model, making your needs and business sustainability the core of every financial decision. It’s more than a financial tool—it’s a business partner.

Determines Feasibility. Calculates your break-even revenue and whether your business idea can support your goals.
Owner’s Pay Calculation. Estimates a fair, achievable salary based on your business's potential.
Revenue & Pricing Optimization. Identifies the product alignment and pricing structure to meet revenue targets.
Cash Flow Projection. Projects when money comes in and goes out—helping you budget, save, and prepare for lifestyle changes.
Thought-provoking questions.

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Key Features of The DAMN Plan® App

Personalized Cash Flow Projections
Forecasts money in and out to ensure a sustainable and profitable business model.

Break-even & Feasibility Assessments
Get clear on what it will take to reach profitability and stay there.

Owner’s Pay Calculator
Prioritizes your salary and personal financial goals right from the start.

Scenario Analysis
Test out “what if” scenarios to see how different decisions impact your business.

Guided Decision-Making
Simple financial planning, even for non-numbers people.

User-Friendly Interface
Videos, voice prompts, and a friendly design make navigating the app easy and enjoyable.

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Meet the minds behind The DAMN Plan® App

Kim Nagle

Founder and CEO

Keynote speaker, business coach and author of The DAMN Plan® How To Find Freedom, Love, And Money In Your Business. For 30 yeas she's coached business owners to design businesses that fit their life and business. She believes people are capable of taking authority over their lives and deserve the life they have always dreamt of – they just need a DAMN Plan.

Sandy Soderholm

Marketing and Co-owner

Has a Marketing and Communication degree and over a decade of experience helping businesses grow through powerful storytelling. She specializes in crafting authentic content that builds trust and attracts customers.

Get Early Access to the Beta Version